Is the Amazon Customer Review System Broken?

In principle, book reviews spur sales. But on Amazon, they don’t seem to. Any author who’s following the sales of his/her books can testify to this: when good reviews come in, they rarely signal a spurt in sales. Yet book reviews are needed to be able to use the better advertisers like BookBub that will…

A Perfect Summer Breakfast

What a way to start a perfect summer day! A foamy cappuccino, a crisp croissant (or cornetto if you are in Italy), fresh fruit and a good book:   ¬†Am I plugging my latest book? Yes, shamelessly, ha ha! I just got it in the mail, brand new, fresh from Create Space’s printing presses (you…

Two Good Reasons Why You Should Do Audiobooks

Should you do audio books of your titles? The answer is YES! And there are two very good reasons for doing so, but before I get to them, here’s a little introduction to the world of audiobooks. It’s a new aspect of the digital publishing industry, now worth $1.6 billion (still peanuts) but growing fast….